Artificial Intelligence (AI). Machine Learning (ML). Deep Learning (DL). You might come across these terms and you realised sometimes they are used interchangeably. In reality, they are quite different.Artificial Intelligence (AI)AI is defined as the machine’s ability to imitate human cognitive behaviour such as decision-making, learning, problem-solving and so on. Knowledge engineering is the core of AI research and development. Machines or computer systems can learn if they are fed with a big amount of data. Early AI was only able to mimic what could be an accountant’s knowledge of ...

Wondering why you’re not getting any replies from the emails that you sent out? The reason could be, your emails did not reach the inbox of your recipients. Where could it be? Promotion? ...

We are living in an exciting and innovative time with futuristic technology literally at our fingertips. It’s no secret that recently there has been momentous hype surrounding machine learning (ML) as it has evolved from a sci-fi pipe dream to reality. But, no matter how much a business integrates emerging technology into their systems, the human ...

Social media is springing up like mushrooms after rain especially in this era where almost everything is technology dependent. Of course, the main reason for this to happen is that social media is a free platform for you to publish and advertise almost anything you want.  Despite there are millions of social media users, ...

Hi, Creative and Social Media Marketer,Marketing is an extremely crucial component in a company. With it, so comes you, the design and creative person responsible for turning dull contents into alluring visuals. Bigger organizations have their dedicated design team, but that is quite not the case for startups and small companies. Most ...

The fundamental elements of search engine optimization (SEO) campaign are keyword identification and analysis. Strategies are extensively driven by keywords, whereas content and structure are designed to land users on your website by targeting the relevant and viable words or phrases that most likely to be entered by them to find information.Undoubtedly, ...

We always strive to be a trustworthy partner for our clients, yet there are times where no matter how good we get at retention, a portion of our customer base will inevitably leave. Losing clients is as distressing as losing a boyfriend. All the efforts you put in, and ultimately they choose to leave ...

DESIGN - “is the plan or drawing produced to show the look and function or workings of a building, garment, or other object before it is made”. In fact, we, designers find different inspirations to stand out every year. It is common that everything in this world is trying to get everyone’s attention, which means you ...

Those lying down on the couch watching television days are long gone. With just a single touch, you can watch video content while you're waiting for your next connecting flight. With just a single tap, you can watch it while you're doing your laundry. With just a single gesture, you can watch ...

Stop the hassle to optimise campaigns manually. Although you have full control over your advertising campaigns, when data gets larger, more time is consumed. With the advent of machine learning in various facets of our lives, Google already has the technology to help advertisers optimize their campaigns more ...

We are living in an age where technology ...

When a video ad pops out while you are browsing YouTube, what do you usually do? My guess is you first take a peek at its length, ponder for a sec to see if it is worth your time and let that desperate thought process of yours decide ...