Our client, Suntrack Development, an award winning developer with over 12 years of experience was launching a new property, The Riyang.
They want to create brand awareness and at the same time gain inquiries on the newly built residential condominium.
After analysing their stand in the market, we employed the following strategies:
- Performed keywords research and analysis
- Grouped and optimised the keywords in multiple ad groups
- Create creative and attractive text ads for each ad group
- Analyse the text ads’ performance and alter the bidding and text ads for maximum performance.