Health Supplement & product, Thomson Health increases 22k website visitors in 6 months with Search Engine Optimisation and Pay Per Click

Client

Our client is a well established health supplement and product brand since 1987, which has emerged as one of the leading herbal and nutritional supplement manufacturers in Malaysia

Situation

The client was looking to improve visibility of their website and increase awareness of their brand

Approach

We optimised the website and created a series of search campaigns focused on immediate area around the product. Each campaign is individually built for display, mobile proximity search and desktop search which enables us to segment performance based on campaign and device type. This strategy was targeted to target potential customers around the Malaysia and Singapore over the course of 6 months. The ad campaigns are also optimized periodically to improve conversion and decrease cost per conversion