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How Video Marketing Grow Your Business

First, what is video marketing? Video marketing is to use video to promote your brands & businesses. Currently, it has become “the most popular” digital marketing trend. The marketers around the world have recognized the effectiveness of video, like how the video attract prospects and convert them into the customers. The result shows that marketers who are using video helping the businesses grow revenue 49% faster than companies who don’t.

Boosts Conversions and Sales

Video can really help you earn serious money. 98% of users say they’ve watched an explainer video to learn more about a product or service subsequently bought it. That is why 45% of businesses who use video believe that it has increased user understanding of their product or service.

There is some other way to explain a difficult concept, creating motion graphic is one of it. Motion graphic can bring concepts to life that no text or live video can. Besides, boring talking heads are not. First, what is video marketing? Video marketing is to use video to promote your brands & businesses. Currently, it has become “the most popular” digital marketing trend. The marketers around the world have recognized the effectiveness of video, like how the video attract prospects and convert them into the customers. The result shows that marketers who are using video helping the businesses grow revenue 49% faster than companies who don’t.

Excellent Return on Investment (ROI)

Studies have shown that explainer video placed on your landing page can increase conversions by 80%. This is because the content is engaging and it encourages people to watch.

All benefits can be eliminated simply by showing a video that obnoxiously plays the moment the customer lands on the page.

Increase Google Search Engine Ranking

Videos allow you to increase the time spent by visitors on your site. Thus, longer exposure builds trust and signals search engines that your site has good content.  Did you know that you are 53x more likely show up on page 1 of Google if you have a video embedded on your website? Since Google now owns YouTube, there has been a significant increase on how much videos affect your search engine rank.

So make sure you write something interesting titles and descriptions on your video for SEO. You may also add a link back to your website, products, and services. Give potential customers the way to take the next step. And explore the world of interactive videos, to encourage actions even more.

Better Reach Mobile Customers

The best way to get around this is to use video. A video can say up to 10,000 words for every 1,000 words written down. It’s the easiest way to disseminate a lot of information in a short space of time.

This is a brand new way of reaching over half your audience who don’t have the time or inclination to read a long sales pitch. Now you can appeal to a greater range of people.

It’s not enough anymore to break through the clutter. Motion Graphic videos are a perfect combination of entertainment, nostalgia, and simplicity.

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